It’s time to break up with your Jeep.
Campaign Concept to Email Block Series
Ford Motor Company
Your relationship with Jeep has been a bit bumpy – literally. Ditch the drama and get an upgrade. Because the only wobble you’ll get is in your knees when you’re excited to drive your Bronco.
AD: Barry Brothers
Copy: VC Allbritton/Rachel West
CCO: Steve Miller
Burning Questions
Campaign Concept | Center for Child Protection
30 sec ad spot/OOH
Problem: Child abuse report rates in Austin are extremely low.
Solution: Target people who might be questioning if child abuse is happening in their periphery, and validate their hard-to-ask questions to drive them to take action by reporting.
Copy: VC Allbritton
AD: Barry Brothers
CCO: Steve Miller
Round Rock Honey Mock Campaign
Mock campaign created for my Media Planning class at UT Austin. My team was assigned Round Rock Honey, and planned a launch campaign located in their newest location,* Asheville, NC.
*Mock location
Ford Motors
Summer Fun Internship Project
Prompt: Create promotional emails for Ford Accessories for both Bronco and F-150 vehicles
Strategy: Marcy Torrez
Copy: VC Allbritton
Design: Sloane Taylor